COMMIT TO SOMETHING

Parts 1 & 2 of a 3 year reinvigoration of the Equinox brand.

CD: Sean McLaughlin w/ John Parker; Writer: Rajeev Basu w/ Ian Hart;
Art Director: Mathieu Zarbatany w/ Jess Shriftman; h/t Deb Rosen. 

Equinox gym "Commit to Something" "Sean McLaughlin" CD
Equinox gym "Commit to Something" bee keeper "Sean McLaughlin" CD

Earned media included:

Bonus: